Tag Archives: marketing

Who would buy from YOU??

“What do YOU know about ____________? You’re a ________________.”

(Fill in the blanks with your product category and current profession.)

Likely that’s a comment you heard, at least during your first year with your current company.

Sometimes inexperience is not an issue: when there’s already trust in the relationship, such as approaching some friends and family when launching your business.

And sometimes it hurts: People looking for a way to “shut you down” because they can’t imagine you changing course to a different career. Business owners who want you to work with your company for months or years before they buy.

But a true professional has a different approach.

Check out Seth Godin’s angle and see if you agree.

I think he nailed it.

–LYnn Selwa, “The Rocket Science Coach” ™

#lynnselwa #trsc #therocketsciencecoach #whowouldbuyfromyou #sales #networkmarketing #partyplan #residualincome #startingabusiness #entrepreneurship #mlm #leveragedsales #directsales #sethgodin

 

 

 

Are you above average?

“How much money does the average distributor make?”

One of the trainers in my previous company (in the late 1990’s) had a forceful response to that prying question. (By the way, she had a background in engineering!)

“The average distributor makes nothing. Tell me, are you average?”

So, readers of this blog… if you have received ANY money from your company, let me congratulate you for being “above average.”

If you are building toward your first check, let me congratulate you on your persistence. Your efforts are worthy of praise as well.

In any case, keep going and focus on the long-term outlook.

–LYnn Selwa, “The Rocket Science Coach” ™

#lynnselwa #therocketsciencecoach #networkmarketing #directsales #partyplan #residualincome #areyouaboveaverage #aboveaverage

Do they notice? Are they glad?

One challenge of marketing is being in touch often enough… but that’s not the complete picture.

Are you in touch often enough…

  1. So they remember who you are
  2. So they remember what you do/what you offer
  3.  So they understand you are consistent, as a professional should be (occasional human-slips aside)
  4.  So they come to predict when they will hear from you, and when it’s been longer than usual

Now, think of being a proverbial “fly on the wall” in their office or home.

If your message doesn’t arrive… do they notice?

If they notice, are they GLAD not to hear from you?

(that can be embarrassing, if that’s your situation! Would you want to receive the message you’re sending?)

Strive to be the person they say this to: “Wow, we usually hear from you when _________, and were disappointed when we didn’t!”

–LYnn Selwa “The Rocket Science Coach” ™

P.S. What was your reaction when I didn’t post on Thursday? Did you feel glad, disappointed, or something else? I would appreciate your feedback on my “ABOUT LYNN” page.

#lynnselwa #therocketsciencecoach #didtheynotice #weretheyglad #consistent #networkmarketing #marketing #directsales #partyplan #residualincome