It’s not all the things that are right and wonderful about you, but the things that are wrong with you, the things that don’t work, and don’t fit in, the things that make you unique, that make you yourself, that are your true gift to the world. –Actor Sharon Stone
When you are talking with a potential distributor or customer, share a little about you. Even if you’re using a script, be sure to include a few things about you in the conversation– beyond the business. For example, your hobby or sports team you play on. What you cooked or what movie you watched over the weekend. One of your fitness goals.
Remember, people join people, not companies.
It’s the non-business similarities that create the strong relationships.
–LYnn Selwa, “The Rocket Science Coach” ™
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